Solopreneur Support: 5 Types of Help Your Brand Needs
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Going it alone as an entrepreneur might make sense in your niche. But the truth is, having a team behind you – even if temporarily – can propel your brand and business to new heights. Consider these types of solopreneur support – both human and tech-based – to help your bright ideas flourish into action.
Develop your brand through strategic digital content creation from Nicole Nixon. For more information, call (239) 370-2929 or complete this form today!
Aesthetic Support from a Brand Perspective
As a solopreneur, you know your reputation matters. But so does your company branding – and in this case, the brand is you. The good news is that from your website to packaging design and more, cohesive branding can inspire customer trust. Whether you’re launching a new brand or refreshing an existing one, with an innovative and integrated design approach, you’ll boost your brand awareness with current and new customers.
Streamlined Business Startup Steps
If you’re in the beginning stages of business formation, this is an essential step. Fortunately, you can start your business with online support that streamlines the process. For example, if you want to create an LLC for your business, you can investigate filing fees and even navigate the process online.
Depending on what type of entity you file for (and the state you live in), you will also enjoy legal protections throughout your company’s life cycle. Of course, you’ll also need to determine whether your operation requires a business license, which is separate from the business entity paperwork.
Internet Safety and Speed
The ability to work anywhere is a highlight for solopreneurs. Of course, that freedom can also mean wider gaps in your cybersecurity. Whether you have an office or take your laptop on the go, ensuring your digital security is crucial. Taking steps to monitor your identity, practice safe surfing online, and utilize antivirus software can help protect you and your business.
If you’re feeling lost when it comes to protecting your company data, consider enlisting an expert’s help to cover all the bases. As Startups suggests, a professional evaluation can highlight any cybersecurity vulnerabilities and patch them up, too.
Solopreneurs should keep in mind that internet concerns go beyond basic security. Especially for those sharing bandwidth with other users, professionals such as wedding photographers and videographers might even find it necessary to invest in a more robust internet to avoid lag times. For the sake of both your efficiency and your customers’ satisfaction, investigate the options that will make a difference.
Time-Saving Tech Automation
When you want to go it alone, you might struggle to give up control to remote or freelance team members. Fortunately, technology makes it easier to remain in control of your projects while streamlining your workflow. For example, you can grab project management apps like Trello or Asana to organize projects down to each task. You can also set up online appointment scheduling for clients and auto-send emails.
As Forbes highlights, companies that turn to automation tend to save 40 to 75 percent versus handling things manually. Results vary, of course, but saving time and money sounds especially appealing to solopreneurs.
Web and App Development
Launching a website or releasing a branded app might sound like too much for your small business, but there are countless reasons to focus on spreading your business across the web. As Small Business Trends explains, digital marketing is of utmost importance for solopreneurs, which includes on-page SEO and other website strategies. Still, a mobile-ready website or an app with special features for your audience may require some freelance support.
These days, you can hire a web or app developer to spearhead your project remotely. You can also bring on a skilled digital content creator like Nicole Nixon to develop your brand online.
Propelling your business to the next stage in its development takes effort, and as a solopreneur, there’s only so much you can do on your own. By adopting these freelance and tech-based support options, you can take your brand to the next level while maintaining your go-it-alone status.